Massive iOS app update!

Lise Framstad for Life, for Schools, for Work, News & Features 0 Comments

We just had a big iOS app update pushed out into the wild. It contains a significant number of new features: Automatically create awesome slideshows with pan-and-zoom animations Advanced Ken Burns effect editing Freely position your overlay text anywhere in your clip Design your caption text with many fonts and colors Make your videos come alive with our brand new royalty-free music library Fine tune your experience with the new Settings screen  …


Voice over video: part 2

Diana Madrigal for Life, for Schools, for Work 0 Comments

This is the second installment in our voiceover series. Part 1 covers how to choose the proper gear and location. Now that you’ve found the right recording space, it’s time to set up your gear and get ready to record. Grab your computer, headphones, mic, script, and a glass of water (or two). Technical setup Plug in your mic and …

Voice over video: part 1

Diana Madrigal for Life, for Schools, for Work 0 Comments

While you’re planning your next video project, nailing the message and visuals is important—but have you considered adding your voice? All videos are created to share a message. Your own narration can help that message stand out. Why should I add a voiceover to my video? It serves as a foundation for the visuals. It can help clarify what is …

Connected devices

How To Film A Successful Crowdfunding Video

Lauren Colman for Work 0 Comments

Crowdfunding sites like Kickstarter and Indiegogo have raised billions of dollars for thousands of entrepreneurs, and have become a viable (and often, the most popular) method of startup financing. But while thousands of people have benefitted from crowdfunding campaigns, many thousands more have reached the end of their campaigns empty-handed. What makes a crowdfunding campaign successful? There are a lot of …


How To Create A Tutorial Video In 3 Easy Steps

Lauren Colman for Work 0 Comments

If you’re an expert at something, there’s an audience out there waiting to learn your skills. Whether you’re demonstrating how to use a product you’ve created or helping people DIY a home project, tutorial videos are an extremely popular and easy way to gain exposure for yourself or your business. The structure of your tutorial video will depend heavily on …


Three Steps To A Compelling Testimonial Video

Lauren Colman for Work 0 Comments

If your explainer or product demo videos aren’t getting the results you want, if you’re searching for new ways to overcome customer objection, or if you’re simply looking to boost sales, you definitely want to consider making a testimonial video for your service or product. Testimonial videos help potential customers see the benefit of what you’re selling by putting a …

10 Ways to Use Video to Market Your Product or Service

10 Ways to Use Video to Market Your Product or Service

Lauren Colman for Work, Media, Nonprofit, Real Estate 0 Comments

The internet is booming with video content and industry experts are saying that businesses who aren’t adding video to their marketing strategy are missing out. After reading more about the benefits of video marketing for business you’re ready to start creating videos. Learn more about 10 ways to incorporate video into your overall marketing strategy and watch some examples to …

Small business video marketing

Why Your Small Business Needs Video Marketing

Lauren Colman for Work, Real Estate 0 Comments

Don’t get left behind. Video is becoming the king of content for marketing teams around the world. Brands are quickly finding out that a well-crafted video can communicate faster and more efficiently than any other kind of content. Videos no longer need to be viral; they simply need to be clear and concise and reflect your brand. Video marketing, including …

Using Text in Video or Film

Using Text in Your Video

Lauren Colman for Life, for Schools, for Work, Higher Education, Media, Nonprofit, Real Estate, Schools (K-12) 0 Comments

Movies and videos are often remembered for the images, storylines, and musical accompaniment. You may not realize, though, that text can help tell the story just as much as the images. What would a newscast be without the name of the person being interviewed at the bottom of the screen? Can you imagine the latest action film without the opening title …